Collection: Sobe

Remember SoBe? Yeah, that wild, neon-hued lizard juice we all used to grab from the gas station cooler like it was sacred. The glass bottles, the trippy labels, the flavors that made no logical sense but just worked. SoBe was peak 90s weirdness—part beach vibes, part energy drink fever dream, all chaos in a bottle. And honestly? We were so here for it.

Our SoBe collection is a love letter to that era of rule-breaking refreshment. It’s for the kids who collected bottle caps like treasure, the ones who didn’t ask what "elixir" meant but drank it anyway. These tees channel that same loud, unapologetic energy—punchy colors, offbeat graphics, total throwback magic. Whether you were team Liz Blizz or a die-hard for Tsunami, there’s something here that’ll hit you right in the nostalgia gut.

Wearing one of these? It’s like cracking open a cold SoBe on a summer day in ’98, windows down, no phone in sight, just vibes. So if you're ready to rock a piece of chaotic beverage history with the kind of swagger only the 90s could brew up—welcome to the collection. Let’s get lizard-wild.